¶¶ÒõappÈí¼þ Tech Buyer Infographics on Trends, Data & Strategy | Foundry /resources/infographic/ Wed, 25 Feb 2026 02:20:19 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 /wp-content/uploads/2022/02/cropped-favicon-neg-02-1-1.png?w=32 ¶¶ÒõappÈí¼þ Tech Buyer Infographics on Trends, Data & Strategy | Foundry /resources/infographic/ 32 32 224324793 CIO tech trends: then vs. now /tools-for-marketers/cio-tech-trends-then-vs-now/ Thu, 05 Feb 2026 19:48:04 +0000 /?p=118096 Year over year, we see spending trends on emerging technology. In this year’s CIO Tech Poll: Tech Priorities study, 94% of IT decision-makers say they expect their overall technology budget to increase or remain steady over the next year. The majority of IT leaders still plan to spend their money on AI-enabled technology and cybersecurity solutions.

A lot has stayed the same, but a lot is changing. Quantum computing has risen to the top of the most researched technology list and ways in which AI/ML tools are used is rapidly evolving.

Click on the image below to see the tech buying trends from 2025 vs. 2026.

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Security priorities: a look ahead /tools-for-marketers/infographic-security-priorities-a-look-ahead/ Fri, 07 Nov 2025 22:02:49 +0000 /tools-for-marketers/infographic-security-priorities-a-look-ahead/ According to CSO’s Security Priorities research, over half of organizations struggled to find the root cause of their security incidents over the past year. Our new research uncovers the top challenges, priorities, and investment plans of security buyers that tech marketers need to know.

Click on the infographic below to gain an understanding of current and upcoming security projects.

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Understanding the cloud computing purchase process /tools-for-marketers/understanding-the-cloud-specific-purchase-process-infographic/ Fri, 31 Oct 2025 15:27:21 +0000 /tools-for-marketers/understanding-the-cloud-specific-purchase-process-infographic/ This infographic brings together data from Foundry’s Cloud Computing study and Role & Influence study to share insight into the specific cloud computing purchase process. Below you’ll learn about the types of purchases being made and whether cloud buyers seek new or existing vendors, the content types and information sources relied upon by cloud buyers, and who is involved in each stage of the cloud computing purchase process.

Click on the image below to view the full infographic.

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State of the CIO in North America /tools-for-marketers/state-of-the-cio-north-america/ Tue, 21 Oct 2025 16:27:32 +0000 /?post_type=resource&p=102929 According to the global 2025 State of the CIO study, 90% of organizations in North America expect their overall IT budget to either increase or stay the same this year. North American CIOs expect an increase in budget to improve security, keep pace with rising costs of technology and services, and for additional investments in AI/machine learning projects. 

The majority (85%) of North American CIOs say they are becoming a changemaker, increasingly leading technology and business initiatives. These CIOs are spending more time on security management and also cost control/expense management. 

In the infographic below, you’ll get a full view into:

  • Budget expectations for CIOs in North America
  • The top business and technology priorities for this year
  • Where CIOs are spending more and less time this year
  • The increasing involvement the NA CIO has in AI

Click on the image below to view the full infographic.

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State of the CIO in APAC /tools-for-marketers/state-of-the-cio-apac/ Tue, 21 Oct 2025 16:16:21 +0000 /?post_type=resource&p=103507 The 2025 State of the CIO research reveals that the CIO role in the APAC region is becoming elevated. These individuals are spending more time on security management while working more closely with line of business executives when determining the business need of new technologies. 

Additionally, 89% of APAC CIOs anticipate their overall IT budget will either increase or remain the same in 2025, with the top technology initiatives driving IT investments being AI/machine learning, data/business analytics, and security/risk management. Supporting this, 80% of APAC CIOs agree that they’re tasked with researching and evaluating possibly AI additions to their tech stack. 

In the infographic below, you’ll get a full view into:

  • Budget expectations for CIOs in APAC
  • The top business and technology priorities for this year
  • Where CIOs are spending more and less time this year
  • The increasing involvement the APAC CIO has in AI

Click on the image below to view the full infographic.

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State of the CIO in EMEA /tools-for-marketers/state-of-the-cio-emea/ Tue, 21 Oct 2025 16:11:30 +0000 /?post_type=resource&p=103445 In the EMEA region, the role of the CIO is evolving. According to the 2025 State of the CIO study, 77% view themselves as a changemaker, increasingly leading business and technology initiatives. Supporting this, EMEA CIOs anticipate working more closely with a variety of groups this year, specifically engineering, finance/accounting, and executive-level administration.

These individuals are also optimistic about tech budget growth in order to move forward with their projects. Eighty-five percent expect their overall IT budget to either increase or stay the same in 2025. Top reasons for budget increases include additional investments in AI/machine learning projects, infrastructure modernization, and regulation changes. It’s also no surprise that given the AI frenzy this past year, 76% of EMEA CIOs say they’re tasked with researching and evaluating AI additions to add to their tech stack. 

In the infographic below, you’ll get a full view into:

  • Budget expectations for CIOs in EMEA
  • The top business and technology priorities for this year
  • Where CIOs are spending more and less time this year
  • The increasing involvement the EMEA CIO has in AI

Click on the image below to view the full infographic.

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Customer Journey Poster /tools-for-marketers/customer-journey-poster/ Fri, 05 Jul 2024 15:38:43 +0000 /?post_type=resource&p=100523 The tech buying process is complex! Given the role technology plays, especially in times of economic disruptions, IT decision-makers have a demanding role and need educational resources throughout the purchase process. Technology marketers need to target all levels of the IT organization with messages tailored to the right buyer at each stage of the process—but that isn’t as easy as it sounds… or is it? Here is a roadmap to help you deliver the right content, to the right person, at the right time, in the right format.

Download the poster for insight on:

  • How tech decision-makers evaluate vendors and the technologies they’re prioritizing
  • Who is involved in the decision-making process and collaborating throughout the journey
  • The content types and information sources tech marketers need to focus on
  • 5 tactics to boost relationships with tech buyers

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From exploration to implementation: a look at AI and Gen AI trends /tools-for-marketers/from-exploration-to-implementation-a-look-at-ai-and-gen-ai-trends/ Fri, 17 Nov 2023 21:27:11 +0000 /?post_type=resource&p=105914 With so much talk about Artificial Intelligence, specifically Generative AI, over the past year, we at Foundry were naturally curious to see how IT decision-makers were using or planning to use the technology.

To help inform tech marketers, we developed our inaugural AI Priorities study, which looks at AI and Gen AI use cases, investment and implementation levels, and the challenges these technologies pose for organizations. The research found that 89% of ITDMs are researching or using AI technology, and 56% want to learn more about Gen AI.

View the infographic below to understand how tech leaders are going from exploration to implementation with AI and Gen AI, and to better understand the factors impacting these plans. .

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Data & analytics is driving the business forward [Infographic] /tools-for-marketers/infographic-data-and-analytics-driving-business-forward/ Wed, 13 Jul 2022 14:36:53 +0000 /tools-for-marketers/infographic-data-and-analytics-driving-business-forward/ According to the 2022 Data & Analytics Study, 88% of IT decision-makers (ITDMs) agree that collection and analysis of data has the potential to fundamentally change the way their company does business over the next 1-3 years. This infographic dives into what is driving the data-driven initiatives, the future of data investment, and the criteria IT decision-makers require of data & analytics vendors .

View the infographic below to understand how tech leaders are using data and analytics to drive business forward and download your copy of the for further insight.

Explore the data & analytics purchase process and how to connect with data-focused decision-makers in this with Foundry’s CRO and Enterprise Consulting Director.

Click infographic to expand.

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Insight into the pandemic’s impact on the future of work [Infographic] /tools-for-marketers/infographic-pandemic-business-impact-future-of-work/ Mon, 09 Aug 2021 16:29:32 +0000 /tools-for-marketers/infographic-pandemic-business-impact-future-of-work/ Albeit for good reason, it’s been far too long since businesses were able to regularly function in an office setting. By the end of 2021, 85% of organizations will have begun their return to a physical workplace plan, according to . While many may be eager to jump back in, hybrid and remote work is certainly here to stay as 59% of IT decision-makers (ITDMs) agree that the WFH shift has created a more positive view of remote workplace policies & is impacting how they will plan for office space, tech staffing and overall staffing in the future.

While work environment changes are still top of mind, COVID’s impact on business operations are equally, if not more, important. From customer interactions and technology initiatives to business objectives, the effects can be felt throughout organizations. View the infographic below to learn more about how COVID has created long-lasting changes to tech and business operations, and how organizations are progressing forward.

Despite organizational plans, the future of work is a revolution happening in real time. as they share their strategies and expectations for the new digital workspace at – taking place virtually September 21-23, 2021.

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